Business optimization. Why do you need your own CRM system?
Your company and especially the sales department needs to work with prospects and customers effectively. In the past, you could use only paper files and databases for storing information about contacts. With the advent of technology, however, a CRM system has become much more convenient to use as it allows you to track all data about leads and clients in one place. You can also integrate your CRM with other software solutions including cloud storage services like Dropbox or Google Drive so that employees can access important documents whenever they need them.
